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Portfolio

Built, launched, still growing.

Web Design, SEO, AEO and Growth Portfolio

From custom websites and e-commerce stores to SEO, AEO and lead generation: work we've built and grown for businesses across Canada and the US.

The Fadeaway Creatives portfolio covers custom websites, redesigns and migrations, e-commerce stores (Shopify stores and more), SEO and AEO, and growth campaigns for growing businesses across Canada and the US. It also includes our own Fadeaway Labs products, like JabJab MMA and Anvido, built from idea to MVP.

Case Studies

From Problem to Results

What each client needed, what we built, and what changed.

  • The redesigned New West Progressives homepage and platform page in browser windows

    New West Progressives

    • Custom Website
    • Growth

    How a rebuilt website became NWP's hardest-working campaign volunteer

    New West Progressives needed a website that could keep up with a civic election campaign. We redesigned it, moved it from Wix to WordPress with no links lost, and now launch new campaign pages every week. Traffic tripled.

    • 3× the traffic of the old site
    • Hundreds of supporter sign-ups
    • Lawn sign requests outran supply
    Read the case study: New West Progressives
  • The rebuilt Echo Storytelling Agency homepage and work portfolio in browser windows

    Echo Storytelling Agency

    • Custom Website
    • Growth

    How Echo's 2010-era website became a modular platform its marketing team runs

    Echo Storytelling Agency had a website built in 2010, and it showed. We rebuilt it as a modern, modular WordPress site their marketing team can run on their own, migrated years of content, and now run their SEO, AEO, landing pages and campaigns.

    • Traffic and conversions up since relaunch
    • A modular site marketing runs on its own
    • Stronger ad results from targeted landing pages
    Read the case study: Echo Storytelling Agency
  • HeartStamp's birthday category page and a personalized card product page in browser windows

    HeartStamp

    • Growth
    • E-commerce

    Building HeartStamp's organic growth engine from the ground up

    HeartStamp is an early-stage startup making personalized greeting cards, printed and mailed or sent digitally. As their go-to-market growth partner, we built the SEO and AEO foundations, organized a fast-growing catalog, and shaped the funnels that turn searchers into buyers.

    • SEO and AEO built in from the start
    • A catalog organized for shoppers and search
    • Organic and conversion funnels across every occasion
    Read the case study: HeartStamp

Fadeaway Labs

From the Lab

Products we build from idea to MVP, for ourselves and for clients.

  • The JabJab MMA fighter rankings, next event and fighter profile pages on a phone

    Sports media

    Live

    • Idea to MVP
    • Next.js
    • Supabase
    • Vercel
    • API Data Pipelines

    JabJab MMA

    Our own MMA web app, taken from idea to MVP: fight matchups, fighter stats, rankings and event schedules for casual and hardcore fans. Automated data ingestion from live APIs keeps it current around the clock. It grows feature by feature, with every page indexed and search traffic climbing.

  • The Anvido homepage and its book listing on a phone

    EdTech

    Live

    • Idea to MVP
    • AI Product
    • Next.js
    • EdTech

    Anvido

    A learning-support platform for families of children with dyslexia and dyscalculia, co-founded with a certified learning therapist and taken from idea to MVP. Parents photograph their child's writing and get an AI-powered analysis in about 60 seconds, then personalized exercises and printable story booklets. Built on Next.js with complex backend services, GDPR-compliant and live in the German market.

  • The Nadu Gifhorn local news homepage and a Christmas market article

    Local media

    Live

    • Idea to MVP
    • Local Media
    • Publishing Platform

    Nadu Gifhorn

    A hyperlocal news and community platform for the Gifhorn region, built from idea to MVP. Their editorial team publishes local news, police and emergency updates, and events, alongside weather, a restaurant guide with daily lunch specials, and a directory of community support services.

Frequently Asked Questions

How does a project with Fadeaway start?

Most projects start with a free audit or a short call. We look at what you have, what's holding it back, and what you need, then send a written scope with a fixed price before any work starts. Website builds, redesigns, migrations and ongoing growth work are all scoped this way.

Can you rebuild a website we already have?

Yes. Many projects listed here, like CenturionPro and Crane Mountain Dental, replaced an older site that had stopped performing. We rebuild on a modern, modular setup with SEO and AEO built in, and we carry your content, links and search visibility over carefully so nothing important is lost along the way.

What is Fadeaway Labs?

Fadeaway Labs is where we build software: MVPs, automations, AI tools and web apps. Some are for clients, and some are our own products, like JabJab MMA and Anvido. If you have a product idea or a process you want automated, we can take it from idea to a working first version.

Want Work Like This for Your Business?

Start with a free audit of your website. We'll show you what's working, what isn't, and what to fix first.